EMPOWERING AND LEADING ORGANIZATIONAL, TECHNOLOGICAL, AND MARKETING TRANSFORMATIONS TO MEET CONSUMER EXPECTATIONS
Whether it's healthcare, retail, consumer packaged goods, entertainment, or financial services, I grow where I'm planted and transform technology, marketing, and business culture to keep pace with finicky consumers.
Here are the companies I've helped on my journey:
Scaled digital, data, and eCommerce platforms for consumer arm of €44b global healthcare company
Modernized digital and eCommerce capabilities for $13b iconic food company
Delivered digital, social, and tech solutions for $44b company's beloved brands
Managed digital marketing and social media for $22b insurance leader
Pioneered digital marketing for Adult Swim pureplay digital video content startup
Drove product innovation and marketing for Columbia Records 50+ affiliates
Served as marketing lead for the world's most iconic rap label
Led data, research, and investigative consultations for US government projects
GERARD'S ACCOMPLISHMENTS
(Want to see more? Click on the CV icon at the bottom of the page.)
4x iROAS
Precision marketing driving omnichannel conversions
$10M Savings
Funding + delivery process transformation
7x Revenue
Built scalable content & commerce engine
$150M Media
Global actvation and social commerce application
CONTACT GERARD BABITTS
